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The Surf Movement | Part One

Isn’t is crazy to think about how we’re living through history as we speak? There’s a lot going on in the world, but let’s talk about the world of Surf and the movement we’re living through. The Surf Movement. Life's Rad is based out of San Diego, California and San Diego just so happens to be our country’s mecca of surfing and people from all around the world come to enjoy our beaches and shred the coastal waves. That realization really came to a head when surfing was declared as the official state sport of California by Governor Brown this year! We couldn’t believe that the sport we know and love and have grown up with had received such an...

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Back to School Style with Life's Rad

Ahh, the days of morning bells, busy hallways, 45 lbs of books in your backpack and (sometimes questionable) cafeteria food are upon us. Time to hit the books, kids! While our own school days are long behind us now, we can remember one of our favorite parts of school being the ability to express ourselves through our everyday looks. “School isn’t a fashion show!” We know, mom. But we can get A’s and B’s in cool clothes, too! There's nothing more simple and more stylish than a tee + jeans combo for your school-day wardrobe. It's the perfect option to make your before-school morning routine quick and easy, while serving serious statements down the hallway. Here's a few Life's Rad tees for both dudes...

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Tunes to Groove to

It’s summer-time and the livin’s easy! Our days are spent hanging at the beach getting barreled,  shredding the skate park to perfect our backside grab and of course, hanging with the one and only Life’s Rad pup, Pierre. But there’s one important factor that makes doing all of our favorite things ten times better and that factor is music! Music is a huge part of our world and without our favorite playlists on repeat, Life just wouldn’t be as Rad. Our playlists are mixed up with some of the classics, some vibe-worthy reggae and some of the latest and greatest jams that make us groove. We’ve decided to let you in on what’s currently coming out of our headphones. Check...

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Meet Our Life's Rad Pup: Pierre

Maybe you've seen him around on the beach or heard about him through the grapevine. But in the case that you haven't, meet the the raddest and most loving pup in all of San Diego and the official Life’s Rad pup: Pierre. Becoming Part of the Life’s Rad Family Pierre was meant to be the best present ever, as he was born on Christmas Day. We must have been really nice that year and Santa noticed! It was 2013 when Pierre became part of the Life’s Rad family and life has only been more rad ever since. Upon adoption, we thought diligently together about what name would suit this awesome poodle that just entered our lives. While there were plenty...

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Road Trips to Take This Summer

Are you craving an adventure this summer? Whether you’re travelling solo, with your partner or in a group, we’ve put together a few spots along the coast of California that are sure to make some super awesome memories! So, pack a bag and let’s hit the road!    Before we get started, make sure you pack the essentials so your trip goes off without a hitch. Here’s a small checklist, but bring anything you think will be necessary. Sleeping bag, tent, blankets, etc. if camping. Extra set of clothes Snacks/food Water Batteries & chargers Cash & coins Polaroid (to capture moments) Life’s Rad hats A playlist LA JOLLA COVES photo via coastalliving.com      Let's start in San Diego County, La...

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